Clouds in Dubai

Some people say we have our heads in the clouds, and at the moment, nothing could be further from the truth. All over the world, others take these fluffy white objects for granted, not us. Here in Dubai, a cloudy sky is rare indeed and when days like this arrive, all we feel like doing is lying on the beach and watching the clouds drift by.

Practicing what we preach

We at Tonic believe that ethics is the best way to succeed in our advertising world and we serve our clients with a lot of passion because we love what we do.

A leading shipment company , one of our biggest clients, or should I rather say x-clients, is no longer with us because we had an incident that involved ethical behavior. We just stopped working with them. The client was basically rude and abusive with one of our colleagues. We therefore decided to stop all the plans that were approved for 2008.

We care and respect each other at Tonic and don’t tolerate any behavior that mess with our dignities as human beings.